TOPSTONE was founded in 2010. Initially, we were to be an alternative energy company. I had a few solid designs and even considered pursuing patents and manufacturing. Our business plan, version 1 was all set.
I developed new methods for converting wind, solar, and fluid energies into mechanical energy. Like I always do, I dreamed big!
While we are still passionate about alternative energy, something else happened along the way that changed my life. That something was the discovery of weight loss; something I had given up on entirely.
The more progress I made, the more people wanted to know more about what I was doing, how I was doing it, and how they could benefit from some of my experiences. As I started sharing my story with people, I started realizing just how much of a difference I was having on the small group of people I was in contact with.
Like I always do, I thought bigger and decided to reshape TOPSTONE into a health, wellness, and fitness company. The core concept of TOPSTONE is still just as relevant today as it was in 2010. Our mission was and always will be to reach for the TOPSTONE. Your TOPSTONE could be any goal you are trying to attain. Whether it is alternative energy, weight loss, raising your children, performing better at work, having an entrepreneurial spirit, or seeking personal development; we all have our TOPSTONE in life and our mission is to help you get there.
TOPSTONE is a local, grass-roots Escondido, CA based company and we are working hard everyday to help our local community recover from the economic issues affecting everyone. Together we will thrive!
In addition to our local efforts, TOPSTONE also has other ideas in the works. Some are already under way, others still in the development stages.
Our first campaign, and one that is still in full swing is our TOPSTONE Challenge Badge.
It’s simple, anytime you see this TOPSTONE Challenge Badge, I want you to know that you’ve been challenged. Challenged to eat something nutritious, engage in exercise, and start getting others involved in health, wellness, nutrition, and fitness. Through this sharing and challenging, we will elevate awareness and help get others excited about the many benefits of being healthier, eating better, getting regular exercise, thriving, and reaching their own personal TOPSTONE!
Please get involved – Save a copy of this image (right click the picture to the right and choose the option to save the picture) and email it to anyone you think could benefit from the challenge, even if for only one day, one meal, or one snack. Use my sharing buttons to spread the word via Tweet, Facebook, or any other method you have for getting this message out. The amazing people at Team Beachbody have developed the End the Trend of Obesity campaign, and I intend to bet the tip of the spear for that initiative!
If you’ve read any of my other pages, you already know I’m on a mission to help others find success with weight loss and fitness. You also know that I believe strongly in having the will to act. I’ve taken action by developing this image and posting it here for you to grab and share. Now it’s your turn to act!
Other things we are working on include –
Soon, TOPSTONE Fitness will be having its first Beachbody Fit Club. Research is under way to find a location and secure a schedule.
- Our slogan? – The first rule of Fit Club is – Talk to everyone about Fit Club – Special thanks to Jeff Strauss for his lightning fast wit!
1,500 TOPSTONE awareness wristbands are on order. These wristbands will be sent to our partners in New York, Florida, Washington, London, Hawaii, and Australia.
We are actively working to develop an iPhone app to allow the TOPSTONE Challenge Badge to be distributed and tracked electronically via the app. If you are a developer and would like to donate some time to this effort, please contact me at Cale.Dansbee@TOPSTONE.com
TOPSTONE is working with a local non-profit organization and will be teaming with them to provide fitness instruction to under privileged children in the Escondido, San Marcos, and Vista area soon. We are very excited to have the opportunity to volunteer our time with under privileged children.
We are also planning a complimentary Shakeology Shake and Share for our local homeless friends (if you’ve read about me, you know they hold a very special place in my heart). TOPSTONE will soon be working with local homeless shelters to best determine how to provide this outstanding nutrition at an upcoming shelter lunch.
At TOPSTONE, we have our sights set on global reach. We believe that innovation is realized through action, and we intend to ACT! Join us — Become a coach, get involved now. The bigger our team, the greater our reach!